Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Thursday, 19 May 2022

Instagram for Schools: Best Practices for Engagement!

 

As more schools use social media to engage with their communities and build brand awareness, the need for social media marketing is becoming more evident. Is  school administration able to get the most from social media use.  Do they have the right tools at their disposal? This guide provides a framework for thought on- how to best use Instagram for schools. You can avail the best Digital Marketing services in Hubli at a fraction of the cost by using this guide.

Instagram is a powerful tool for engagement. It can help you build a community, grow your audience, and reach more people. However, to be successful on Instagram, you need to understand how the platform works and how to use it to your advantage. 

Why do Schools need To Be on Instagram?

Instagram is a social media platform that’s popular with teens and young adults. Instagram is a valuable tool for schools to build a strong community that students, parents, and teachers can utilize. 

You need to be able to give a reason for the engagement and articulate your goals and strategies for success. It will help you attract a following that will enable you to interact with your community.

How to Use Instagram to Boost Student Engagement?

When it comes to using Instagram for school engagement, there are several different ways that you can go about it. You can provide a platform for your students to share their work and ideas, connect with their friends, and promote their achievements. You can also use Instagram to promote events and initiatives the school is involved in, such as school-wide events or campaigns.

Instagram Tactics and Tips for Schools

There are several different strategies that you can use to increase the engagement on Instagram for your students are below:

1- School Insta-Hunt – Find the Perfect Hashtags to Increase Your Reach!

The school insta-hunt is a simple strategy for increasing engagement on Instagram for your students. You’ll need to find a set of hashtags that are gaining traction and decide on a creative school hashtag. Then, revitalize your students to hashtag their work or experiences using those same hashtags. 

Incorporating the unique school hashtag into your Instagram posts will strengthen your brand identity, and your engagement on Instagram will skyrocket. 

2- Share Real Testimonials and stories!

People gravitate towards authenticity. Using Instagram should be the domain of passionate people. When you provide real-life examples of what your students have accomplished, you’ll be able to build a strong community that’s receptive to new ideas and initiatives. Implementing new strategies will be much easier. 

3- Post Challenges for Students and Parents! 

You can create different challenges for the followers to gather engagement. The challenge can be a simple mathematical puzzle or a quiz. You can also set up weekly challenges for students to complete the assignments or share a link to a video or document. 

The challenges will allow your students to engage with your brand on Instagram and motivate them. The best part is that these challenges don’t have to be complex. Just be sure to provide some learning objectives so that your students can focus on the assignment rather than the platform.

4- Engage your Alumni. 

You have the best Instagram marketers in the form of your alumni. They can provide you with the strategies and tips you need to get the most out of your students to achieve their goals and objectives. 

A single name is all that’s obligatory for your SMM!

Eneblur Consulting offers social media marketing services in Hubli Karnataka, a professional digital marketing agency that helps brands reach their target audience. You can hire us to help you with your Instagram marketing for schools as we have previously worked with educational institutes of repute across India.

Friday, 12 November 2021

Ways to Improve your visibility on google using SEO

 Ways to Improve your visibility on google using SEO



Nowadays, even before starting a business, the majority of people hire a web designer to create a visually appealing website. Without a doubt, having a well-performing website is a must for any business, especially in this competitive digital Marketing era. But here's the thing: anyone can create a visually appealing website, but achieving it on Google is a completely different story because google is unquestionably the king of search engines and often a challenge. This is where SEO comes in. It is therefore important to have a solid Search Engine Optimization strategy if you want to rank your site on search engines.  This guide will explain why SEO is so important for businesses today and how to use SEO to improve your visibility on Google.


The Importance of SEO


SEO( Search engine optimization)  is the process of increasing search engine traffic to a site through organic search results. SEO is the process of increasing your site's visibility to search engines., So how exactly does SEO work?  


SEO on the other hand is based on three principal pillars:


1.Content


SEO is heavily reliant on the content of your website. To rank your website, search engines look at its content, or more specifically, its keywords. However, good content is more than just keyword stuffing. Instead, you must provide useful information to your readers in terms of attracting them to spend more time on your website. 

Google also considers how quickly your website loads. As a result, a website with a fast loading speed always ranks higher.



2.Keywords


Keywords play a significant role in the SEO activity. They are the phrases and words that people enter into a search box to find what they are seeking for. So, by optimising the content on your website, you are making it more search engine friendly. Keywords are used by search engines such as Google and Bing to rank websites. So, by optimising the content on your website, you are making it more search engine friendly. Keywords are used by search engines such as Google and Bing to rank websites.


 3. User experience


Yes, user experience is critical. In fact, the most important factor that search engines consider is user experience. The user experience of a website refers to how simple it is to use, how user-friendly it is, and how fast it is. So, to improve your user experience, make sure to:


  • Ensure your website loads quickly


  • Make it easy to navigate


  • Don’t overstuff your website with unnecessary content


  • Use relevant keywords


  • Link building


Five Ways To Improve Your Visibility On Google Using SEO.


Focus on Crawling and Indexing 


When it comes to search engine optimization, you must prioritise crawling and indexing. Crawling is the process by which a web crawler reads and extracts data from your website. Indexing is the process of storing information in an index database so that it can be easily retrieved when someone performs a Google search. Crawling and indexing are critical because without them, you will lose traffic from search engines like Google. Without these processes, no one searching for related topics will be able to find your content.


Optimise For Voice Search


Voice search is finally getting popular. According to Google, voice searches now exceed the number of text searches. You could be losing a lot of potential traffic and conversions if your website isn't optimised for voice search. Fortunately, if you know what to look for, doing it correctly isn't too difficult.


Discard 404 Errors


The 404 error is a common sight for internet users. In fact, 40% of all websites have a page with this dreaded code on it, and it is frequently ignored by many website owners, not because it is unimportant, but because they do not understand the role that it plays. A 404 error page indicates that a link has been broken or is incorrect. This enables search engines to easily identify and repair problems on your site. That is why it is critical to have an effective 404 error page for both your visitors and search engines.


Use relevant Keywords


Keyword research is a critical ingredient of any SEO campaign. The right keywords can mean the difference between ranking in the top ten or not. Keyword research enables you to enter a keyword knowing whether it is worth your time and effort, thereby saving you valuable resources. Don't stuff irrelevant keywords into your content in the hopes of ranking for them. This is no longer valid. Google has become extremely adept at determining which websites are relevant for specific queries, and they will only rank those sites highly if they deserve it.


Make certain that your content is easily shareable. 


Just because you've created excellent content does not guarantee that it will be shared. When creating shareable content, there are a few factors to consider, such as how many times you mention yourself in the article and how many statistics you include. If you want your blog content to be shared on social media, include more than just text. Engagement on social media sites is increased by using videos, infographics, and images. Your audience is more likely to share your article or blog post with their friends if they can interact with it.


Conclusion: In this Blog,  we have discussed the various ways you can boost your visibility on Google. By implementing these suggestions, you should be able to outrank your competitors and drive more traffic to your content. If you have any questions or would like to discuss how we can help with our SEO efforts, contact Eneblur Consulting today. 


Wednesday, 22 September 2021

The Distinction Between Digital Branding and Digital Marketing

The Distinction Between Digital Branding and Digital Marketing


Digital branding and
 digital marketing are two topics that are linked and have various effects on your internet advertising in terms of resources, cost, time, and business analysis tactics. The two topics work together to achieve their ultimate goals. Take advantage of both digital branding and marketing if you are in a hurry to attain your corporate goals. Choosing a robust and effective client acquisition channel is critical for businesses of all sizes in today’s highly competitive market. Seek out strategies that will help you keep your customers engaged and achieve greater internet exposure. Continue reading if you’re having trouble deciding between digital branding and digital marketing. The topic has been described in detail in terms of how it can help your firm achieve success and stand out from the crowd.

What exactly is Digital Branding? 

Digital branding and marketing have a lot in common, so it’s easy to get confused. Digital branding, on the other hand, is an effective way to obtain online clients for a firm that incorporates marketing and advertising in numerous forms. Even though this branding procedure is time-consuming, it’s crucial if you own a business. A strong brand is essential for a variety of enterprises, particularly in the era of online communication. Because of its effectiveness in developing the brand’s identity through digital media, digital branding is a very effective marketing technique. Because of the excellent communication that build strong digital brand strategies provide your audience to grasp what you are representing as a business.

What Your Business Can Gain From Digital Branding

Due to the numerous benefits of digital branding, knowing where to begin can be difficult. Here are a few examples:

  • Having a strong digital brand assists businesses in spreading across many online platforms.
  • Assist your company to get viral for the best of reasons
  • When you have a strong digital presence, you can stand out from the crowd
  • allows your customers to participate and create a unique customer experience
  • Assists the company in easily connecting with your potential customer
  • How your business can gain from Digital Branding

    A more long-term marketing strategy is digital branding. It all comes down to developing a brand identity through the use of digital strategy and planning. A strong digital brand strategy will result in effectively communicating your brand experience, ensuring that your audience understands what you stand for as a company. This is the major gain you receive for your business.

    What exactly is Digital Marketing?

    Advertising and selling products and services using internet channels such as search engine results pagessocial media pages, emails and content marketing can be done at a low cost through digital means. There are four basic components to digital marketing: product, place, promotion, and price (Product, Price, Place, and Promotion). In order to get your product sold, you must place it in the correct place at a price that is in line with the industry standard.

    Additionally, digital marketing benefits in the branding as well as the marketing of a wide range of enterprises. As a result, businesses can rank well in search engine results and get new business leads.

    What Your Business Can Gain From Digital Marketing?

    If you want to change your marketing approach in order to reach more potential customers, you must first understand the advantages of digital marketing techniques for business.

  • Engage more customers at all stages of the purchasing process
  • Make Certain You’re Reaching the Right People
  • Improve Conversion Rates with Better Optimization
  • Create a large number of new customers for your business
  • Improve your company’s identity and credibility
  • Enhance customer loyalty by communicating frequently with them
  • Measure Your Results accurately
  • More qualified buyers can be found online with the help of local SEO
  • How your business can gain from digital marketing

    Digital marketing is the best marketing strategy for businesses, and more businesses are investing in this platform. This is a great way of increasing your brand’s visibility and increasing traffic to your website. There are many different methods for digital marketing – SEOSEM, email campaigns, social media campaigns and content marketing. The internet has overtaken traditional media as a main way of receiving information nowadays. As a result, most people will go online to search for information before they go down the street to ask someone. Marketing on the internet is not only possible but also very affordable for most companies of any size or budget.

    Digital branding and digital marketing are essential parts of any successful company’s growth strategy in today’s digital world. As a result, before starting anything, it’s essential to establish a solid web presence and craft a solid marketing strategy. These tactics will not only help your firm become more well-known, but they will also help you retain great relationships with clients and produce new business leads.

    Searching for a digital marketing agency to help you get more awareness on the online platform? Well here  is  Eneblur Consulting, which is one of the successful companies that specializes in internet marketing, sales, and digital branding for many kinds of enterprises. Providing cost-effective marketing solutions for small and mid-sized businesses has been a specialty of ours. Contact our team today to see our personalized marketing tactics which may help you reach your marketing objectives!

    Tuesday, 29 September 2020

    Top 5 Benefits of Social Media Marketing

    Social Media Marketing is the utilizing social media channels to promote business and more is to connect with your audience to build your brand drive website traffic and generate more leads.

    social media marketing


    Following are the Top 5 Benefits of Social Media Marketing

    Create Brand Recognition

    When you start new business brand recognition is the most important marketing tool. Customers prepare to buy branded products. Social Media is the effective tool for building your brand.

    To get started, create social media profiles for your business and start conversion with people. Get people to Like, Share your page and posts. Simply creating social media accounts will generate any profit your business regular interaction with people can generate audiences for your business.  

    Generate Quality Leads

    A well build social media marketing strategy will generate quality leads for your products or services.  Now a day’s people using social media channels to check the brand recognition before buying the products. With increased visibility on social media, your business gets more opportunities for conversion. Lead generation is important benefit of social media.

    Connect with more audiences

    Social Media networks give you the opportunity to interact directly with customers and followers.  If you want more people to be engaged you have to engage with yourself in social media channels.  Whatever you product you wanted to share with your audience keep it original to make audience engaged. Social media users love to share their opinions, give them some platform share their feedback about your product. Show your customer appreciation by mentioning customers on social media can help them keep happy.

    Generate Referral traffic to your website

    Social Media sites and post are key points to generate traffic to your website. Sharing great post and content from your blog or website will bring reader to your website or blog. Social media marketing will send customers directly to your website.

    Cost Effective

    Social Media Marketing is the most lucrative marketing strategy. You will receive better return on investment, if you promote paid advertising on social media.  Just by spending a small amount of time and money on social media helps you to generate better revenue. If you don’t want to spend more social media marketing use your social media to drive attention to your business by creating on trending post on your brand. 

    Friday, 24 April 2020

    Top 20 Social Media Networking sites and Apps

    Now a days social media is becoming major platform to increase the website visitors. People are using social media networks to promote their business.

    Here are list the list of social media sites.

    1 – Facebook
    Facebook is the largest social networking site in the world having 1.59 billion active users per month approximately.



    2 – Instagram
    Instagram is photo sharing social media networking app. 4. 1 billion people use Instagram every month.



    3 – Twitter
    Twitter is social networking site enables to post tweets containing a limited number of characters (up to 280). 320 million active users per month.



    4- LinkedIn
    LinkedIn is professional social networking website available in 20 languages. LinkedIn is having 400 million members. Approximately 100 million active users per month.



    5 – Pinterest
    This is a photo sharing social media site. Pinterest helps to find ideas to your projects. 100 million active users per month.



    6 – YouTube
    Youtube is video sharing social networking website.



    7 – WhatsApp
    WhatsApp is instant messaging app having 1 billion active users per month. February 2014 WhatsApp officially merged with facebook.



    8 – Quora
    Quora is a question and answer submission social networking.




    9 – Tumblr
    Tumblr is social networking website. Tumblr is having 555 million active users per month.




    10 – Skype
    Skype is communication based social networking app having 300 million active users per month approximately.


    11 – Snapchat
    Snapchat is social app enables to chat with friends by using images. Approximately 200 million active users per month.



    12 – Reddit
    Reddit social media platform enables to submit website content. Approximately 100 million active users every month.



    13– StumbleUpon
    StumbleUpon is social networking platform that helps to share web pages, images, videos. Content.  25 million active users every month.




    14 – Telegram
    Telegram is instant messaging app  is similar to Whats App. Number of active users per month  is 100 million approximately.



    15 – Flickr
    Flickr is photo and video sharing social media website. This site is especially used by photographers. It is also an proficient online photo management and sharing website.



    16 – Myspace
    Myspace is social networking site Myspace is also  provides blogs, personal profiles, pictures, videos and so on. Approximately 2 Million active users per month.


    17 – LiveJournal
    LiveJournal is social networking site enables users to share blogs and journals.


    18 – We Heart It
    We heart It is photo sharing social media website. It enables users to share highly inspirational images.


    19 – TikTok
    TikTok is small video sharing creating app. Now a days its popular for making small videos.




    20- WeChat
    Wechat is multipurpose messaging and social media app. People are using wechat for money transfer, online reservations etc. 1 million active users every month.

    Contact us for Social Media Marketing services. Spend less, Earn more.